Instagram has introduced a new “Profile Card” feature, which serves as a digital business card for users, providing a quick snapshot of their profile. This two-sided card includes a scannable QR code, profile picture, and bio, making it easy to share and promote accounts. Aimed at both creators and casual users, it allows individuals and businesses to network and promote themselves effectively.
The Profile Card has two components:
- Personal Details: Displays the user’s profile picture, bio, and category (e.g., personal, creator, or business). Users can add a music track to express their personality or style.
- QR Code: Enables quick access to the user’s profile by scanning the code, allowing others to follow them instantly.
Meta introduced this feature in response to Gen Z’s growing interest in using Instagram as a personal portfolio or “resume.” The platform is looking to support the large percentage of young users aspiring to become influencers.
How to Create a Profile Card:
To create and customize a Profile Card:
- Go to your Instagram profile.
- Tap “Share Profile.”
- Use the editing tools to tailor the card’s design.
- Share it directly on Instagram, save it as an image for other platforms, or add it to your story.
With its global rollout, Instagram’s Profile Card aims to enhance user interactions, whether for personal networking or business promotion.
